HSY Pakistan

HSY is an extremely popular South Asian fashion label started by Pakistani designer Hassan Sheheryar Yaseen in 2000. HSY currently houses its flagship studio in Lahore, with complimenting stores in Karachi, Manchester, Houston and Dubai. Future stores are planned to open in New York City and Toronto. HSY has certainly made his mark abroad now since his impressive beginnings in Pakistan. Current clientele include royal families in the Middle East, social elites in South Asia, and more recently, social elite from United States and Europe.

Hassan Shereryar has said that he wants the world to know that Pakistan is a moderate and progressive country. His clothing lines are progressive, tasteful but not daring.