Monday, October 6, 2008

Indian politicians tog up in Pakistani designs

The chic clique that walks the corridors of power in India gets its wardrobe from Pakistan. The Indian politicians form the major part of the clientele of Pakistani designers, who eye the country as a prospective market.


In the past one year, many designers have made frequent trips to the metros of India, especially Delhi. Hina Anjum, who claimed that she was flooded with orders from politicians in Delhi, has made over four business trips to India in the past six months, focusing mainly on Delhi and Punjab.

Though she talks excitedly about the offers, she prefers not to disclose the identities of the clients. “It is a professional secret. But I have to admit that I have got maximum response from politicians,” she said.

She said the orders that she had received during her recent exhibition in Delhi outnumbered what she received in two months. “I have been flooded with offers of designer suits, especially those that can be given away as gifts,” she said, adding that Pakistani fabric was not only attractive, but also durable.

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